Monday morning Institutional LP Quarterbacking

Back when I was at GM, working on investing in private equity funds, there were two funds I really liked that the team eventually turned down:

Union Square Ventures, which saw exits in Tacoda, Feedburner, and, and is nearly guaranteed (because of significant revenue traction) $200mil+ exits in Etsy and Indeed.  That's not counting the potential value of Twitter, either. 

The other one was a consumer focused buyout fund called Catterton Partners, which PEHub just announced had a 7x return on Wellness Pet Food.

"Wellness represents the second big exit for Catterton in four months. In April it earned more than 4x its money when it sold luxury hair product company Frederick Fekkai & Co. for more than $400 million..."


I'm not going to say I told you so, but...