Alex and I had the pleasure of chatting with Jason Shellen a couple of months ago on the phone--Smart guy and pretty funny, too.  He slipped us some info on what Plinky was about and I think it's very cool.  I can't wait to see it.

Interesting that Polaris funded the seed round.

With a guy like Jason, there's little risk of execution or that the technology won't work.  Plus, getting adoption is part of an iterative process--the crowd rarely loves you on your first pass--so why not fund this early?  If you like the entrepreneur and their vision, I don't think a couple of months of traction with bootstrapped or angel resources really proves much of anything.

Good luck Jason!  Send an alpha invite our way!