There's an article in the WSJ today on how web ads are being placed next to "racy" or "inappropriate" content.
Racy? Inappropriate? On the internet??? Nooooo...
"Last month, Verizon Communications Inc. was surprised to find one of its Internet ads on a MySpace.com page with photos of scantily clad women."
"Scantily clad women", or as most cellphone companies refer to them, "paying customers who pay for Sean Paul ringtones."
You know, that's funny... now that I think of it, I went to buy a ringtone the other day, and it asked me if I had sexy pictures of myself on the internet. Since all my pictures are sexy, I clicked yes. I got this bizzare message saying, "Sorry, we only sell ringtones to the Amish."
Now I know its from this advertiser backlash against the sexy.
"Walt Disney Co. was unaware that its ad was next to an article about male sexual performance on About.com."
That's terrible, because there's no way that article was being read by 45 year old dads who have ever purchased Disney DVDs for their kids.
"Jobs Web site Monster.com
didn't realize its spot was on a site that appeared to be offering
unauthorized downloads of copyrighted music and videos."
Ok, I'll give you that one. Illegal sites are another thing. Just thank God sexy isn't illegal!
"...and the Christian Children's Fund ad ended up next to an article about
a sexual position in the sex section of About.com, which is owned by New York Times Co."
So, here's a question... What if that ad wound up generating hundreds of thousands of dollars in donations for their cause? Would they still have yanked it?
Good thing we'll never have to answer that question because people who read about sex never ever donate to charity, those heathens! :\
Look, if its something illegal, like child porn, or illegal music, that's one thing, but not advertising next to MySpace's user generated content?? To me, that's kind of a slap in the face. If a girl wants to show her thong on MySpace and Verizon doesn't want to advertise next to it, that's like Verizon saying, "We'd like you to buy our phones, but we don't want anyone who wants to see your slammin' booty to buy them."
Frankly, I think MySpacers should boycott Verizon. I wouldn't buy a product from any company that's embarrassed to be associated with my slammin' booty.